In our last blog post we looked at 3 tips for getting started on LinkedIn. Here are more tips to take your LinkedIn skills to the next level:
Customize Your Profile URL. LinkedIn gives you a random URL for your public profile page. Reinforce your brand by customizing your URL to something more memorable. To do this, go to Profile > Edit Profile. Below your headshot, you’ll see the link to your profile. Hover over the link and click the pencil icon to edit.
Adjust Your Account Settings. LinkedIn allows you to customize many settings, from privacy settings to how often you’re emailed. Take a few minutes to explore your options. Hover over your photo in the top right. On the dropdown, select Privacy & Settings. On the next page, click through the four tabs on the lower half of the page: Profile, Communications, Group, Companies & Applications, and Account. Adjust to your heart’s content.
Ask for recommendations. Recommendations are like testimonials right there on your profile. Choose trusted colleagues or past clients to give you a recommendation, and send them a request by hovering over your photo in the top right of your homepage. Select Privacy & Settings. On the next page, go to Helpful Links > Manage Your Recommendations. Click Ask for Recommendations and LinkedIn will walk you through the rest. If you receive a recommendation, make sure to add it to your profile, it won’t appear automatically!
Take advantage of LinkedIn’s tools to boost your real estate business.